But if we are to grow net trade as a contributor to rebalancing the economy we have to export more. So how do you overcome these fears of breaking into new markets and take advantage of those you are already in.

EEF, the manufacturers' organisation and UK Trade & Investment (UKTI) are giving West Midlands manufacturers a unique and rare opportunity to tap into expert advice which will help them take greater advantage of exports to emerging markets and the USA.

The two organisations are holding joint seminars led by the Heads of UKTI's Advanced Engineering Commercial Teams and Commercial staff actually based overseas in the Brazilian, Russian, Indian, Chinese (BRIC) and US markets. As well as UKTI expertise, delegates will also meet companies doing business in these markets who have grasped the opportunity and overcome the challenges.

The seminars will feature experience relevant to all areas of manufacturing, with a focus on engineering, automotive and aerospace and assist UK manufacturers understand the scale of the markets along with the challenges and opportunities. There will also be an opportunity for companies to have one on one sessions to ask specific questions and identify the steps and practical tailored advice needed to move successfully into these regions.

Specific areas that will be covered in interactive clinics running throughout the day will include project finance, international business law and IP protection. Attendees will also be able to learn about the range of assistance available from UKTI and EEF to help companies take the next steps in realising their exporting potential.
This is a rare opportunity to tap into expertise rarely available. Visit eef.org.uk/export2011 for further details