IDEA Birmingham's Motor Show - Birmingham Made Me Design Expo 2012
Big names in the UK motor industry representing Jaguar, Triumph and Dunlop are coming to the Birmingham Made Me Design Expo 2012 at lunchtime, 12.30pm,on Wednesday 20th June to give their vision for an industry which once more dominates and inspires the Midlands.
And they are not alone. Ian Callum, RDI, Director of Design, Jaguar, will be presenting Jaguar's Award-winning concept car, the C-X75. The ground-breaking hybrid super car - of which there will be just 200, is currently being developed in the Midlands.
And today..... Abraham Darby, the founder of AGA Rangemaster, whose 1707 cooking patent fired the Industrial Revolution, provides his perspective and shows off the new Smartphone controlled AGA. Abraham Darby the 18th century innovator whose cast iron cooking pots started the Industrial Revolution shows off the new iPhone controlled iTotal Control AGA (3.30-4.30pm).
Chair designer, Prof Richard Snell, outlines changing views on the essentials of chair design over the past eight decades (5.30-7.30pm) and immediate past President, RIBA, Prof Ruth Reed, considers Urban Futures and quality of life (12.30-2.30pm) -- all in the Birmingham Made Me Entrepreneurs Store, Level 3 the Mailbox.
Birmingham Made Me brings together 150 companies and designers - in a collaboration led by Jaguar LandRover, JCB and AGA Rangemaster with Birmingham City University and Birmingham City Council.
To vote for the Midlands Best Brand or Innovation visit Idea Birmingham
To find out more about Birmingham Made Me Design EXPO fringe event programme visit Birmingham Made Me