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Text scam

By Pete Ashton on Dec 30, 08 06:46 AM in Digital

gps-phone-01
(Apologies to Magritte and the French language)

A few days ago Tom Watson MP pointed us to a row between Offcom and mobile phone companies (FT.com, so you may need to log in) about the opening up of the radio spectrum and asked "Is there away of opening up for the little guy?" I replied, somewhat glibly, "When mobile co's accept voice and text are no diff to internet data and price accordingly then their opinions will have merit." Tom then asked me directly how me might move that proposition on in government and, like the cowardly pontificator, I admitted I had no idea. But the issue of how mobile providers distinguish between the stuff they carry does bug me. Since it's all electronic bits being sent around there's no difference between calls, texts and Internet data so why are the costs so dramatically different? Voice I can kinda understand as there's a routing issue (though Skype has shown us this isn't necessarily that complicated) but text messages costing multiples of pence for a few bytes of data? What's that all about?

Thanks, then, to John Gruber for pointing us to What Carriers Aren't Eager to Tell You About Texting, an article in the New York Times following Senator Herb Kohl's investigations into the price of text messages. It's American, obviously, but the technology will be global. Here's the bit that will make your jaw drop:

A text message initially travels wirelessly from a handset to the closest base-station tower and is then transferred through wired links to the digital pipes of the telephone network, and then, near its destination, converted back into a wireless signal to traverse the final leg, from tower to handset. In the wired portion of its journey, a file of such infinitesimal size is inconsequential. Srinivasan Keshav, a professor of computer science at the University of Waterloo, in Ontario, said: "Messages are small. Even though a trillion seems like a lot to carry, it isn't."

Perhaps the costs for the wireless portion at either end are high -- spectrum is finite, after all, and carriers pay dearly for the rights to use it. But text messages are not just tiny; they are also free riders, tucked into what's called a control channel, space reserved for operation of the wireless network.

That's why a message is so limited in length: it must not exceed the length of the message used for internal communication between tower and handset to set up a call. The channel uses space whether or not a text message is inserted.

Professor Keshav said that once a carrier invests in the centralized storage equipment -- storing a terabyte now costs only $100 and is dropping -- and the staff to maintain it, its costs are basically covered. "Operating costs are relatively insensitive to volume," he said. "It doesn't cost the carrier much more to transmit a hundred million messages than a million."

In summary, text messages cost nothing to send, next to nothing to route and are extremely scalable. That we're being charged anything at all for them is incredible.

So here's my call to government. Mobile phone companies should be reclassified as data transporters in the same way ISPs are. Mobile devices (what we used to call "phones") send packets of data to them which they send to the right place, be it another device or the Internet. Voice calls are classified as just another form of data and are bundled in accordingly. As are text messages, making them essentially free. (Premium calls can be billed extra, but they already are so that's no big change.) Customers can then chose from a variety data packages that treat all the data coming in and out of their mobile devices as just that - data. And we'll all live happily ever after.

How does that sound?

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5 Comments

Dubber said:

It sounds like complete sense. I'm not sure they'll go for it enthusiastically, but that doesn't mean you're not right.


Could you please move your attention on to bank charges next - and then follow up with the price of individual downloads of songs. :)

FionaC said:

Fancy entering the market?

Pete Ashton - mobile device data transporter. 'The future is hooded'

Now where do I sign up?

Fiona H said:

I've got to say, I've always thought that mobile phone charges (particularly re. texts) were a scam; but had to supporting evidence to back up this hunch - so thanks for providing that.

BTW have you heard of Blyk?: http://about.blyk.com/

Free mobile network for 16-24 yr olds although I think you still have to 'top up' after you've used up your 'free' text and voice minutes. Hmmmm ....

sid langley said:

Makes total sense and exposes a great scandal - perhaps the crusading Birmingham Post might like to take this up as a campaign? You know, the sort of thing newspapers ... sorry, media companies ... used to do

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