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How spin doctors work - don't explain why Andrew Mitchell isn't here

By Jonathan Walker on Oct 7, 12 01:25 PM in Politics

A lesson in spin-doctory: a Conservative Party briefing note aimed at Tory press officers and politicians at the party conference in the ICC contains a list of "hostile questions" they may be asked by the media, as well as the preferred answers.

Here's an extract:

Q: Does the Prime Minister have full confidence in Andrew Mitchell?

Yes. The Prime Minister has made it clear that what Andrew Mitchell said and what he did was wrong and it is right that he has apologised to the police.

Q: Why is Andrew Mitchell not going to Party Conference?

Andrew Mitchell will not be attending the Conference. The Prime Minister has made it clear that what Andrew Mitchell said and what he did was wrong and it is right that he has apologised to the police.

What struck me about the answer to the second question is that it's not an answer at all. The official line is not to explain why Mr Mitchell isn't here.


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